Rory McIlroy has made millions from his prowess on the course - and it seems the golfing superstar is also proving a big hit off it.
Just over 10% of Northern Ireland women surveyed said they would like to pucker up with the Holywood player under the mistletoe this festive season.
And that made him much more popular than noted One Direction heartthrob Harry Styles, who only polled 7% of the votes. Top billing went to Hollywood A-lister Bradley Cooper, best known for his roles in the Hangover trilogy, who had one-in-five women saying they would like to have a Christmas kiss with him.
In second place was the 2013 Billboard Artist of the Year, Bruno Mars, who polled 15%.
The survey of 500 women on celebrity looks, mistletoe favourites and their partners' dress sense and grooming was conducted by Jay's Male Grooming in east Belfast.
Cooper was also said to have the coolest look of 2013, followed by Irish rocker and The Voice mentor Danny O'Donoghue from The Script, and singer Justin Timberlake in third place.
Jay Millar, owner of Jay's Male Grooming in Bloomfield, decided to conduct the survey to find out which celeb look was the most appealing this year, which celebs have timeless appeal and how influential women are in terms of their partner's dress sense and grooming habits.
"Since opening just over a year ago, thousands of men have visited Jay's Male Grooming and we often have clients asking for a certain celeb look.
"We also have clients who refer to the celebrity looks that their wife or girlfriend prefers, so I wanted to find out just who is making the decisions!" he said.
"When asked 'which male look is your all-time favourite,' almost 25% of women said David Beckham."
Other high responses for 'all-time' favourite looks include the free-spirited Johnny Depp (18%), the fittest 50-year-old, Brad Pitt (15%), and the all-action hero, Tom Cruise (15%).
A whopping 62% of women admitted to trying to change their partner's look when they first met.
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